Aventon designs quality e-bikes, track, fixed gear, and adventure bicycles for the serious rider. Unlike others in the industry, Aventon doesn’t have any fancy words to hide behind. Aventon’s story is simple: less talk, more do. Their mission has always been headstrong- superior quality, attention to detail, and hands-on manufacturing. Their motto: “if you put in love and build it, the fans will come.”
Aventon’s history is best reflected by the man who built the brand: J.W. who, without missing a beat, went from college graduation to bike infatuation. So, in 2013, he set out to create an entry-level fixed gear frame that he felt was missing on the streets. Through bumps in the road, trial and error, and determination, Aventon was born.
It did not take long before they were unsatisfied with third party suppliers, so they sought out to tackle that problem. If they couldn’t find a quality supplier, they just had to become one.
No longer tethered by slow lead times and poor service, they began building a strong team in both manufacturing and design. Today, Aventon stands over 100 employees strong at both their factory and office, with industry-leading talents who share the same passion.In Aventon’s words, “It’s been a long road we’ve traveled. The bumps and scratches have made us who we are, but innovation and creation will drive us forward. Push on.”